Simply Style by Fi’s Website
✓ Website Redesign
✓ Accessible Website
✓ Mobile Responsive
✓ Improved UX
✓ Booking system
Simply Style by Fi is a personal styling service led by Fiona Colwell, based in Virginia, Co. Cavan. With a professional qualification in Image Consultancy and Personal Styling from the Dublin Institute of Design, Fiona helps women rediscover confidence through expert styling, personal shopping, and invigorating style talks.
Challenges:
The goal was to design a website that truly reflects Fiona’s upbeat, confidence-boosting approach. It needed to be professional, welcoming, visually engaging, and easy to manage, while spotlighting her services and inspiring more women to embrace a style that works for them.
Approach:
Warm & Confident Aesthetic: We chose a friendly tone with approachable visuals that highlight Fiona’s expertise and authenticity.
Intuitive Structure: Clear navigation presents her core services - Style Consultations, Personal Shopping, and Style Talks - so visitors know exactly how Fiona can help.
Social Proof: Testimonials from delighted clients add credibility and showcase real results, earning trust and connection.
Seamless Booking Experience: A prominent call-to-action invites visitors to book a free discovery call, designed to convert interest into connection.
